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            <p class="title2 text-center">招商加盟</p>
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                <P id="term">加盟条件</P>
                <P id="condition">Condition of joining</P>
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            <p>1.正常营业过了生存期；</p>

            <p>2.经销商有强烈的发展企图心;</p>

            <p>3.三年以上零售板材终端经验，最好在当地排名前三名，县级前两名为佳；</p>

            <p>4.具有一定的经济实力和好的店面；</p>

            <p>5.认可木兮品牌发展价值观；</p>
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            <p>加盟咨询</p>

            <p>填写加盟申请表</p>

            <p>加盟商资料调查</p>

            <p>店铺选址</p>

            <p>实地考察与评估</p>
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                <P id="term">加盟政策</P>
                <P id="condition">Policy of joining</P>
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        <div class="word col-md-6 col-sm-12 col-xs-12 more-words">
            <p id="no-indent">行业分析</p>
            <p>近年各地房价快速增长，对房地产的大量需求也带动了装修装饰材料市场的发展，我国住房装修总产值以每年20％的速度递增。同时，装修装饰材料生产区域限制成本过高、产品同质化严重，加上价格竞争，导致企业利润微薄，直接对传统经营模式提出了新的挑战。</p>
            <p id="no-indent">传统经营模式的特点是</p>
            <p>1、规模偏小；</p>
            <p>2、质量参差不齐;</p>
            <p>3、服务体系不完善；</p>
            <p>4、经营管理水平低；</p>
            <p>5、低层次混乱竞争；</p>
            <p>6、缺乏核心竞争力；</p>
            <p>7、议价销售。</p>
            <p id="no-indent">传统经营模式的弊端：</p>
            <p>1、单纯的价格竞争导致低品质、低环保要求；</p>
            <p>2、薄利赊销增大经营风险；</p>
            <p>3、过度营销导致行业陷入困境，加大行业成本；</p>
            <p>4、议价销售缺乏对消费者的保障，影响行业声誉。</p>
            <p>在此情况下，木兮率先实现从传统经营模式到专卖店销售模式的转移，通过在流通渠道建立品牌影响力，引导行业从低质向高质发展、从不环保向环保发展，从低层次的价格竞争走向品牌竞争。</p>
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